Kjersten Merila | Owner + Co-founder of Her Spirit Photo Cred:  By Rebecca Studios

Kjersten Merila | Owner + Co-founder of Her Spirit Photo Cred: By Rebecca Studios

Brand new to the spirits industry, Kjersten Merila is already shaking things up…over ice.  Vodka’s the game, Her Spirit’s the name.  Kjersten, Owner and Co-founder of Her Spirit, believes the achievement of starting her own company and working on Her Spirit is incredible, but is outweighed by the rewarding feeling of contributing.  50% of the profits from Her Spirit will be given back to female entrepreneurs. Kjersten’s goal was to create something bigger than herself and have fun doing it.  When she’s not out creating a buzz for Her Spirit, she works full time in the Healthcare industry, spends time with her rescue pup, and works with her husband on how to take the Her Spirit brand to the next level.  Her Spirit Vodka is now available throughout Minnesota!  

Each Monday, Her Spirit posts a podcast episode called 'It's All About Her'.  These podcasts highlight inspiring women entrepreneurs who share their story with all of us.  Below, you get small glimpse into this week's fierce female!  

If you check out 'It's All About Her' on iTunes, you'll also see regular episodes with Kjersten and Steve.  Here they discuss what they've been up to that week for Her Spirit along with some off topic rambles...usually with a cocktail in hand!  These tend to be quite humorous and entertaining!

If you, or someone you know, is interested in being featured on the podcast, please email us at info@herspiritvodka.com!

Check out the podcast on iTunes, or go to the Her Spirit Podcast page to listen!

Kelly |  GoodWood Hockey

About Kelly

Even before her years in the corporate world of healthcare, Kelly always knew she wanted to someday own her own business. It was only after her 3 children started playing hockey that the vision became clear. Kelly created GoodWood Hockey to bridge the gap of casual, hockey-specific clothing nationwide. Holding garment and design quality to the highest standard, while working with socially and ethically responsible manufacturers, GoodWood is growing strong in year 2 of business. GoodWood Hockey is the only hockey apparel company that carries original designs for every hockey fan, which includes dedicated lines for women, girls and infants in addition to their Mens/Boys/Unisex lines. Partnerships and sponsorships in GoodWood Hockey's short tenure include the Western Collegiate Hockey Association Women's League, The Nation Women's Hockey League, The Minnesota Wild, Let's Play Hockey and Hamline Women's Hockey.  

In addition to sitting at the helm of GoodWood Hockey, Kelly has also recently ventured into a new social media role with More Than A Hockey Mom. Here she provides motivation and inspiration to those that feel stuck in a singular role in their lives and are looking for support in their continued growth. Follow MTAHM and keep up with Kelly in her personal and business roles, her personal growth journey, and her new adventure of playing hockey herself.

About GoodWood Hockey

The concept for GoodWood Hockey started in November of 2015. Every Holiday season and birthday, I attempt to find unique, fun hockey-related gifts for our 3 kids. At Christmas, it is inevitable that their stockings will be filled with fun tape, new socks for practice and a bright, shiny pair of new skate laces…but I was looking for more. After a lot of online searching, and some really mediocre finds, I found myself frustrated. I couldn’t find anything, other than licensed gear or poor-quality/over-priced merchandise that had anything to do with hockey…anywhere. Stores are filled with football, soccer, basketball and baseball merchandise, but nothing for the fastest growing youth sport in North America. Nothing for one of the fastest growing sports in North America!

That was 2015, and here we are today. The only family-owned hockey apparel company in the United States that offers fun, unique, high quality clothing and accessories for every hockey fan. Men, Women, Boys or Girls, we have something for everyone that plays hockey, loves hockey…or even just loves someone who loves hockey! We strongly support US Manufacturing and all of our designs are plucked from our brains and translated into our finished garments by an extremely talented group of artists and printers. We learned how to build our own website, take and edit our own photos and we personally fulfill each and every order. This is truly a family-run business as we take every opportunity to include our children in the learning process of building our own brand from the ground up [way up!].

We are blessed to have great partnerships and experiences with the Women’s Western Collegiate Hockey Association (WCHA), National Women's Hockey League, Hamline University Women’s Hockey, The New York Islanders, Let’s Play Hockey & The Minnesota Wild, and look forward to expanding our reach as we continue to grow GoodWood Hockey.

We are excited to be here and look forward to the journey in the evolution of the GoodWood Hockey brand. We appreciate your support and your business and are honored to provide you with extremely high-quality garments that can be enjoyed by all of the hockey fans in your life. GoodWood Hockey understands the importance of customer satisfaction and feedback. We welcome and encourage you to email us at service@goodwoodhockey.com with any ideas, feedback or suggestions! If you haven’t found us on social media yet, please like and/or follow us on Facebook.com/goodwoodhockeyTwitter.com/goodwoodhockey andInstagram.com/goodwoodhockey. We LOVE when you share photos in your GoodWood Hockey gear and don’t forget to tag us!


Upcoming Events

November 2-4, Minneapolis Convention Center, Minneapolis Gift and Art Expo

November 2-4, Prior Lake, MN, Mystic Lake Holiday Boutique Show

November 9-11, US Bank Stadium, Minneapolis Holiday Boutique 

November 30 - December 2, Novi MI, Detroit Holiday Boutique